Fund Marketing Materials Workshop
$100 Discount on Fund Marketing Materials Workshop
My colleague Richard Wilson invites you to a full-day Fund Marketing Materials workshop on June 7th, 2011 from 9AM to 5:30PM at the Buckhead Club in Atlanta, Georgia. This is a great opportunity to learn from capital raising experts and improve your fundraising techniques. As an exclusive offer for PrivateEquityBlogger.com readers, if you enter pin # 100 on the order form you will
receive a $100 discount. To sign-up for this Fund Marketing Materials Workshop
just follow this link.

Attend this workshop for a
guaranteed productive day by drastically improving your private equity or hedge fund pitch book and due diligence questionnaire (DDQ). Enjoy the fully catered breakfast, lunch, and the networking session included with your registration for free.
Seating Limitations: As of 5/09/2011, there are just 49 seats left available for this event. Seats are sold on a first-come, first-served basis due to room size.
To register or learn more about this full day workshop please read below. If you need to print out the details on this workshopplease download our workshop brochure in
PDF or
Word format.
Hello, My Name is Richard Wilson,
I would like to invite you to attend this upcoming marketing materials workshop that will show you exactly what to add and what to remove from your pitch book to make it more engaging, relevant, and effective at raising capital. We will share painful and costly mistakes that have cost other hedge fund managers over $100,000 in lost fees, these are mistakes that you can avoid, and we will show you how.
Most importantly we will be making this workshop, like our other successful workshops, as practical as possible so you can leave with a checklist of what needs to be done and implement it immediately.
This Exclusive Marketing Materials Workshop Will Cover:
- The 23 critical components of a hedge fund pitch book that you must have in place in order to maximize investor response and engagement
- A checklist for what you should have in place for your entire hedge fund marketing campaign including your one pager, single page FAQs, newsletter, website, DDQ, and pitch book
- Exactly what you should NOT place in your pitch book that is probably there right now, avoid this common mistake.
- What your investor avatar looks like, and how understanding this concept will shift your entire marketing approach, making it more focused and effective
- A list of words that you can use in your marketing materials that will jump out at investors, grab their attention, and show them that you understand their concerns and the risks they are considering while investing in your hedge fund.
Participants in This Workshop Include: Typically we have participants from around the world fly in for these workshops, and as noted above a fully catered breakfast, lunch, and an afternoon networking session are provided during this event for free. Since networking is included, we thought it would important to let you know that no general service providers will be allowed into the workshop, and attendees will include:
- Hedge fund marketers and capital raising professionals
- Hedge fund principals and portfolio managers
- Private equity capital raisers
- Fund of fund marketers and principals
- Third party marketers and independent consultants
- REIT, venture capital, and ABL fund capital raisers
- Board of advisory members who are responsible for helping raise capital
Over 70% of the content at this hedge fund marketing materials workshop will be new material that we have never covered in any other of our capital raising workshops.
Workshop Agenda: Throughout this workshop we will be using interactive discussion exercises that will allow you to get to know others in the room. These exercises will break up the day into 20-40 minute focused chunks of learning, ensuring there are now 2 hour blocks of note-taking. The event will run from 9AM until 5:30PM. For the full agenda, please view our Agenda & Order Form in
PDF or
Word format.
Experienced Workshop Trainers
Richard C. Wilson will be presenting for most of the day during this workshop, sharing his expertise on capital raising and fund marketing materials. Richard has directly helped raise over $200M and has advised over 300 hedge fund managers on raising capital. With a background in direct capital raising, as well as third party marketing Richard has now provided training to over 1,600 hedge fund professionals in Moscow, London, New York, Tokyo, Bermuda, Chicago, Sao Paulo, Brussels, and Miami. Richard is the author of the most widely read book on hedge funds with over 70,000 copies distributed to date.
Richard runs the 45,000 member Hedge Fund Group, FamilyOffices.com, and HedgeFundBlogger.com, the #1 most popular blog on hedge funds. Richard has a background is third party marketing, capital raising, and risk management process improvement. Richard earned his M.B.A. from the University of Portland, and he studied the application of psychology of influence and persuasion to marketing and sales while living in Boston and attending Harvard University.
Brent S. Gillett will be presenting for 45 minutes during the afternoon session on The Common Pitfalls of Hedge Fund Marketing. Brent provides specialized legal representation to hedge funds, fund-of-funds, offshore funds, investment advisers, broker-dealers, commodity pool operators, and commodity trading advisors throughout the United States. He has extensive experience in all aspects of the fund formation process, investment adviser registration and compliance, broker-dealer registration and compliance, and commodity pool operator and commodity trading advisor registration and compliance.
Mr. Gillett previously practiced law at Kilpatrick Stockton, LLP in the firm’s investment management practice group. Prior to working as an attorney, Mr. Gillett worked as an equity analyst for Marquis Capital Management. He received his Juris Doctorate from Vanderbilt School of Law in 1995 and his Bachelor of Arts from Duke University in 1991. Mr Gillett was admitted to the State Bar of Georgia in 1995.
Benefits of Attending This Hedge Fund Marketing Materials Workshop
- Take your hedge fund marketing materials to the next level, In just the first hour or two of the workshop, you should get at least one idea that is either going to save or make your hedge fund $1,000.
- Save time and prevent compliance blunders by hearing directly from one of the top 3 most experienced hedge fund attorneys in the industry as he presents for 45 minutes on The Common Pitfalls of Hedge Fund Marketing
- Rapidly move up the learning curve being taught exactly what is needed, required, and expected to be present in your marketing materials
- Raise more money than your competitors by using our Speed of Implementation exercise that will be presented near the end of this workshop. This principle of Speed of Implementation alone could drastically change how your fund operates and conducts capital raising.
Example Hedge Fund Marketing & Operation Costs:
- 8 Hours of Consulting Advice Costs: $1,400
- Hedge Fund Marketing Material Design Fees: $8,000+
- Monthly Fund Administration Costs: $1,500+
- Legal Fund Formation Costs: $15,000+
- Cost of our Workshop on June 7th, 2011: $675
- Potential cost of losing a single investor or opportunity due to poor marketing materials: $25,000+
“From a marketing and networking perspective my time spent today and the cost of the seminar was the best use of my time and money in a very long time.”
- Mike Roberts, AJG
Risk Free Offer: We have over 3,000 hours of practical experience in this area, and have invested over 300 hours ensuring this workshop is valuable. We’ve done this by developing our workbook and workshop content, and have included bonus gifts. We are also offering it to you risk free.
If you attend this conference and find that you don’t get at least $5,000 of value, the Hedge Fund Group will give you 100% of your money back. You will also be allowed to keep the e-books and swipe files for your trouble. The Hedge Fund Group can offer this because Richard has included so many valuable interviews, reports, tips, strategies, templates, and best practices here that he knows you will benefit from their use. The last time the Hedge Fund Group did this not a single person in the crowd requested a refund and everyone received a ton of value from the full-day training workshop.
I look forward to meeting you in person at this live workshop, thank you for your time.

Richard Wilson
CEO of Hedge Fund Group
5 Bonuses Worth $1,475: Participants in this workshop will receive a number of bonuses that can be taken advantage of during the event. These include:
- 4 Hours of Expert Hedge Fund Marketer Audio Interviews: You will receive 4 hours of audio recorded interviews with 6 hedge fund veterans who have startup and capital raising experience. They share their #1 most valuable point of advice worth at least $1,000. This is 100% free to access after the event and worth $675 alone.
- Free 45 Minute Boca Raton Capital Raising Speech Video: An hour of bonus video-based capital raising instructions, common pitfalls, and strategies to use while raising capital in your hedge fund business. This video was shot at a conference in Boca Raton, Florida where participants paid over $1,400 to attend.
- Free Capital Raising & Hedge Fund Books:In May 2011, I will release my latest book on Hedge Fund Marketing. You will receive a copy of this book and my popular Hedge Fund Startup e-Book for free.
- $276 Certification Discount: Through the Hedge Fund Group, we can also offer you $276 off tuition to our hedge fund certification program, the Certified Hedge Fund Professional (CHP) designation.
- $400 Database Discount: Lastly, you will receive $400 off the Platinum Family Offices Database package, as seen on FamilyOffices.com.
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Tags: private equity fundraising, private equity marketing, private equity capital raising, private equity marketing materials, private equity fund capital raising, private equity fund marketing, private equity marketing
Link to This Resource: Fund Marketing Materials Workshop
http://privateequityblogger.com/2011/05/fund-marketing-materials-workship-100.html